nowify
Nowify
About Project
Nowify is a green mobile and web-based platform that connects people to local, real-time tasks. Users can request or complete everyday actions such as checking a queue, taking a quick photo, or even joining a live video call through another user’s camera. Each task is rewarded with GEMs, a digital unit directly linked to real money, making participation both useful and rewarding.
Our Challenge
The challenge was to create a brand and experience that would stand out in the crowded gig economy while staying inclusive and approachable. The platform needed to communicate trust, fairness, and speed, while also being simple enough for anyone to use regardless of culture, age, or technical background.
Our Solution
We built a system that combines modern clarity with a strong community spirit. The design emphasizes transparency and engagement through intuitive flows, gamified progress, and a bold yet friendly identity. The rewarding system was visualized in a motivating way, keeping users focused on value and real-world impact.
Nowify represents an accessible, empowering, and forward-looking platform. It blends online efficiency with offline action, creating meaningful opportunities for people everywhere. Test groups described it as fresh, motivating, and easy to use perfectly aligned with its mission to make local interaction purposeful and rewarding.
